The “American hunk” is a cultural icon: the image of the chiseled, well-built male body has been promoted and exploited for commercial use for over 125 years, whether in movies, magazines, advertisements, or on consumer products, not only in America but throughout the world.
American Hunks is a fascinating collection of images (many in full color) depicting the muscular American male as documented in popular culture from 1860 to 1970. The book, divided into specific historic eras, includes such personalities as bodybuilder Charles Atlas; pioneer weightlifter Eugene Sandow; movie stars like Steve “Hercules” Reeves and Johnny “Tarzan” Weismuller; and publications such as the 1920s-era magazine Physical Culture and the 1950s-era comic book Mr. Muscles. It also touches on the use of masculine, homoerotic imagery to sell political and military might (including American recruitment posters and Nazi propaganda from the 1936 Olympics), and how companies have used buff, near-naked men to sell products from laundry detergent to sacks of flour since the 1920s. The introduction by David L. Chapman offers insightful information on individual images, while the essay by Brett Josef Grubisic places the work in its proper historical context.
Review by Leslie H. Nicoll
American Hunks is a wonderful collection of photographs, spanning a bit more than a century from 1860 to the early 1970s. It shows muscular men in all their glory, starting with the early gymnasts and strongmen and moving on to bodybuilders and Hollywood stars with handsome physiques.
The pictures are drawn from the collection of author David L. Chapman, who opens the book with a wonderful memoir when he was eleven, in 1959, and wandered into a tobacconist and magazine store in his hometown of Chula Vista, CA. There, he stumbled upon the magazine, Physique Pictorial, with John Tristam on the cover, photographed by Robert Mizer. Chapman bought the magazine (which, given his age and the fact that the proprietor of the shop was blind, was amusing in and of itself) and in that moment, a collecting obsession was born.
The book has minimal text: a Foreword by Chapman and an essay, Flexed for Success: Consumer Goods, Pop Culture, and the Setting of Heroic Masculinity by co-author Brett Josef Grubisic. It is broken into seven chapters: The Pioneers (1860-1914); Hunks Make the World Safe (1914-1919); Jazz-Age Athletes (1920-1929); Depression Physiques (1930-1940); Supermen at War (1941-1949); The Age of the Chest (1950-1959); and Muscles à Go-Go! (1960-1969). The concluding pictures in the book are of an Austrian with an unpronounceable name who marked the end of normal
bodybuilding and the rise of steroid enhanced bodies. To those of us who appreciate the male form in its natural glory, the current crop of ‘roid puffed-up specimens are about as realistic as breast implants bolted onto a woman’s chest, and Chapman wisely left them out, letting the book end at its natural conclusion.
American Hunks is a large format book (8” x 10”) printed in full color on glossy paper. Many of the images are full-page and all have extensive comments in the picture captions, identifying the subject and photographer (when known) and additional contextual information. In addition to physique photographs, the book includes ads, magazine covers, movie posters and stills, postcards and a variety of other ephemera to illustrate the rise of muscular masculinity in popular American culture.
This 351 page book retails for $29.95 (US) which in my mind is a bargain; right now it is discounted at Amazon to $19.77 which is an absolute steal. For UK readers, it is available for pre-order at a price of £19.54 which isn’t quite as much of a good buy but still a pretty good deal. And let’s be honest, to have such an exquisite collection of handsome looking men to drool over—is money really the issue?
At Out.com, I found a slide show of pictures from the book so if you need any more temptation to add this book to your collection, go there and look at them. In the meantime, I’ve included a few of my favorites here, along with the captions (just hold your cursor over the picture too see the caption), to
give you first-hand impression of what the book is all about. Enjoy!
Visit Arsenal Pulp Press for more information.
Disclosure: I received a copy of this book from the publisher for review.